The Consumer Mindset

Yesterday on Smashing The Plateau, Donna Fullerton discussed the importance of delving deep into the mind and behaviors of consumers in order to grow a successful business. Here are some of her biggest influences: 1) Tony Robbins His book Awaken The Giant Within and Mastery University helped me believe I could create a business and[…]

Tipping The Scales

On yesterday’s episode of Smashing the Plateau, Frank Bria discussed the four keys of scale and their importance in building a successful and scalable business. Here are some of his biggest influences: 1) Michael Port He was my personal mentor, and he helped me create a mission-based business. 2) Chris Ducker He really helped me[…]

How To Create A Scalable And Successful Business With Frank Bria

“Change is hard. Making the change that is necessary to scale your business is difficult. It’s not difficult in the classic sense, but it’s difficult personally. Deep down we really have to change our mindset, change our focus.” Frank Bria is all about tipping the scales. By embracing change and creating a scalable business, Frank[…]

The Power of Kindness

Yesterday on Smashing the Plateau, Orly Wahba taught us to embrace and spread kindness, believe in ourselves and recognize our great potential. Here are some of her biggest influences: 1) Maestro: A Surprising Story About Leading by Listening This book by Roger Nierenberg is a must read for anyone in a position of leadership. During[…]

Making Your Message Resonate

Yesterday on Smashing the Plateau, Susan Lindner discussed her journey from healthcare advocate to PR and marketing mogul. Susan explained why having a powerful message is the only way to connect with audiences and with customers. Here are some of her biggest influences: 1) Muhammad Yunus He is the pioneer of microcredit, and he explains[…]

Creating And Connecting That Killer Message With Susan Lindner

“The one underlying thread … is a killer message, and you will never connect with people on the level that you need to without a message that resonates with the audience you are trying to reach.” Susan Lindner is the master of making incredible connections.  As a former anthropologist and healthcare advocate for AIDS/HIV patients,[…]